New LinkedIn Company Pages and Twitter Header Photos

Lots of exciting things happening in social media lately.  Another day, another update…  We’d like to share with you some important updates from LinkedIn and Twitter.

LinkedIn has rolled out new company pages, again.  This time, however, it’s only the look that has changed.  All features are still the same.  Here’s what LinkedIn has improved on (straight from their blog):

“ For members:

- The new streamlined design makes it easier for you to find exactly what you are looking for, whether it’s company news and information, career opportunities,  products and services, or insights.
- Company updates are front and center, enabling you to quickly comment, like, or share relevant company updates with your professional network.
- Company Pages is now available on our iPhone, Android and iPad apps, so you can stay connected to companies you care about, wherever you are.
- All of this means it’s now easier for you to find, follow and engage with companies you’re interested in.

For companies:

- We know a picture is worth a thousand words, so we’ve provided companies with the ability to easily add an image that best represents their company and brand. Like the photo on a member’s profile, this image helps companies establish their identity on LinkedIn.
- We’ve made the update stream more relevant for members, which means companies are able to share status updates and job opportunities with the right members on LinkedIn.
- With a more prominent navigation experience, companies can now easily showcase their company’s products, services and career opportunities to members visiting their Company Page.
- For select companies, such as American Express , Unilever , Expedia , we’ve also started to offer a more compelling and visual way for them to showcase their employer brand through the Career Pages section of Company Pages. We believe this new look and feel makes it easier for companies to tell their employer story and make the job hunt process more personalized for job seekers.”

See below a sample image of the new LinkedIn Company Pages look:

Stay tuned for more as LinkedIn has clearly stated they are not done yet!

Twitter has launched new “Header Photos”.  You can upload your new header image (similar to a Facebook Timeline image), simply by going into the “Design” tab of your settings where you normally change your background image.   The header photo must have minimum dimensions of 1252×626 and a maximum file size of 5MB.  It’s also noteworthy that your bio text remains white and lays over the top of your header photo.

Personally, I am not fond of either of these two Twitter header photos.  As you can see on Al Roker’s Twitter profile, having a header photo that is too busy or too light is unattractive and hard to read.  I would suggest a less busy and darker background, or at least darkening the lower half of your header image.

These are much more clean, in my opinion:

Twitter also stated that “Photo streams now appear below anyone’s most recent Tweets on iPhone, Android and iPad. Swipe through the stream to see the photos other users have shared or tap any thumbnail to view their photos in fullscreen.”

We’re getting to work on our new Twitter header photo right now.

Post a link to your new Twitter Header Photo below.  We’d love to see them.

Tags: social media